Fashion, Home & Lifestyle
An AI chatbot and CRM for fashion, home and lifestyle brands
The AI agent advises shoppers on sizing, materials, care and lead times, from your guides. Requests that need real follow-up (custom orders, swatches, holds) land in the CRM, and your team takes them through to the sale.
- AI agent and CRM in every plan
- Data hosted in Canada
- No credit card for the trial
10:38 PM
Hi, does the Lio sofa come in a 3-seater?
Orla Studio · AI agent · Just now
Yes, the Lio comes as a 2- or 3-seater, in 12 fabrics. It’s made to order: allow about 8 weeks. Which fabric are you considering?
A green velvet, but I’d like to see the color in person.
The team can mail you velvet swatches. Do you know the room dimensions, to check the size?
The wall is about 10 feet wide.
The 3-seater is 87 inches wide, so it fits. What name and email should the team use to confirm the swatches?
Elsa Lindqvist, elsa.lindqvist@mail.example
Thanks, Elsa! The team will email you tomorrow about the swatches.
Contact record created in the CRM
- One line of code or Google Tag Manager
- English, French, Spanish
- Anthropic’s Claude Haiku 5.5
- iOS and Android app: coming soon
At night, the AI agent greets
What the AI agent does for your store
Advises like a sales associate
Sizing, materials, dimensions, care, lead times: it answers from your guides; on the Pro plan and up, also from your documents and the product page being viewed.
Starts the conversation
A proactive message opens on your product pages, after the delay you choose.
Captures requests worth following
Custom orders, swatches, holds, gifts: it asks your questions and collects contact details.
Hands off to the team
It can’t see live stock: when something needs checking, a team member takes over the conversation live.
By day, you close
What happens next? Every custom request lands in your CRM
As soon as a shopper leaves an email, her record is created with the whole conversation. You create the deal in one click, schedule the swatches and follow the order through to the sale.
The contact record, with the conversation that brought them in. The real CRM, fictional data (Lumio agency).
In your account, records and deals hold your own requests.
01The record
"Lio sofa, 3-seater, green velvet, 10-foot wall", the lead source (Chatbot · 10:38 PM) and a score from 0 to 15, with nothing to retype.
02The deal
"Custom Lio sofa · 3-seater", CA$2,450, at the Contacted stage, created in one click from the record, with the sofa as a product.
03The activity
"Mail 3 velvet swatches", tomorrow at 10:00 AM, with an alert before it’s due.
04The pipeline
New, Contacted, Swatches sent, Proposal, Ordered: custom sales followed one by one, with color tags by collection.
The CRM is included in every plan, trial included. The number of contacts depends on the plan: 100 during the trial, then 250, 2,500, 10,000 or 20,000. See pricing
A typical day
10:38 PMAt night, the AI agent greets
Does the Lio sofa come in a 3-seater?
Orla Studio · AI agent
Yes, the Lio comes as a 2- or 3-seater, in 12 fabrics. It’s made to order: allow about 8 weeks. Which fabric are you considering?
Elsa Lindqvist, elsa.lindqvist@mail.example
Thanks, Elsa! The team will email you tomorrow about the swatches.
Contact record created in the CRM
7:00 AMIn the morning, “My day”
My day4 new prospects overnight
- ELElsa LindqvistLio sofa · swatches
- NONina OkaforAster jacket · size M
- ILIris LundGift card · overdue
11:20 AMBy day, you sell
- Prospect source
- Chatbot · 10:38 PM
- Fabric
- green velvet
Three ways to use it in fashion, home and lifestyle
Fashion boutique
The agent helps with sizing and points to the right piece; hold requests go to the team and become records.
Furniture and home decor
It answers questions about dimensions, fabrics and production times; every custom order becomes a deal with its value.
Lifestyle brand
Jewelry, accessories, cosmetics: it answers around the clock, and corporate gift requests are tracked in the pipeline.
Tools that go with it
- Install on Shopify, WooCommerce, Wix or Squarespace: one line of code or Google Tag Manager all plans
- QR code in the window or fitting room, plus Review Booster Pro and up
- Google Sheets and webhooks Pro and up
- Chatbot on WhatsApp and Messenger Business and up
Your data, hosted in Canada
Data hosted in Canada, encrypted connections (HTTPS), API keys and credentials encrypted (AES-256), hashed passwords. ChatDirect gives you settings that help you meet Quebec’s Law 25 and the GDPR: consent, retention period, export and deletion of a visitor’s data. Message content is sent to the AI provider you choose to generate replies. Privacy policy
Frequently asked questions
Does the chatbot know my products?
It knows what you give it: your instructions and knowledge base and, on the Pro plan and up, your documents (size guides, product sheets) and website pages. It can’t see live stock.
Can it put an item on hold?
Not by itself: it takes the request and contact details, or hands the conversation to a team member, who confirms. The request then stays on the record in the CRM.
What does a CRM do for a store?
It tracks the sales that take time: custom orders, swatches, corporate gifts, loyal customers. Each person has a record with their conversations, your notes and their tags, and every open sale is a deal with its value.
Tonight, your store can already advise your shoppers.
Install ChatDirect tonight: tomorrow morning, “My day” will tell you who to call. Free 14-day trial, no commitment.