Real Estate

An AI chatbot and real estate CRM for agents and teams

The AI agent answers buyers and sellers in the evening and on weekends, asks your questions (plans, area, timeline) and shares your appointment link. Every inquiry becomes a record in your real estate CRM, which you follow from the first meeting to closing.

  • AI agent and CRM in every plan
  • Data hosted in Canada
  • No credit card for the trial
  • One line of code or Google Tag Manager
  • English, French, Spanish
  • Anthropic’s Claude Haiku 5.5
  • iOS and Android app: coming soon

At night, the AI agent greets

What the AI agent does for your listings and clients

  • Qualifies buyers and sellers

    Plans, property type, area, timeline, pre-approval or not: it asks your questions and keeps the answers in the conversation.

  • Answers questions about your listings and services

    From your instructions and, on the Pro plan and up, your listing sheets, web pages and the page the visitor is viewing.

  • Shares your appointment link

    Showing, valuation, meeting (free trial, Pro and up). Your booking tool shows your availability and confirms.

  • Doesn’t do your job for you

    No price estimates, no legal or financial advice: it sets up the conversation you’ll have.

ChatDirect widget on the fictional Kalyx website: the visitor asks for a demo; the AI agent asks about team size and needs, then shows the contact form, filled in by Priya Raman (Helio).ChatDirect widget on the fictional Kalyx website: the visitor asks for a demo; the AI agent asks about team size and needs, then shows the contact form, filled in by Priya Raman (Helio).
It qualifies the request and collects contact details at the right time. The real widget, fictional conversation (Kalyx).

By day, you close

What happens next? Every buyer and seller lands in your CRM

As soon as someone leaves an email, their record is created with the conversation. You create the deal in one click, prepare the meeting and follow the file through to the accepted offer or the listing agreement.

Video of Priya Raman’s contact record in ChatDirect: custom fields, tags, to-dos and the original chatbot conversation. Fictional data.Video of Priya Raman’s contact record in ChatDirect: custom fields, tags, to-dos and the original chatbot conversation. Fictional data.
ChatDirect CRM video, fictional agency Lumio: the request received by the chatbot becomes the “Seminar — 80 guests” deal, with its value, the Qualified stage and Chatbot as the source channel. Fictional data.ChatDirect CRM video, fictional agency Lumio: the request received by the chatbot becomes the “Seminar — 80 guests” deal, with its value, the Qualified stage and Chatbot as the source channel. Fictional data.
Video of ChatDirect’s sales pipeline in Kanban view, fictional agency Lumio: a deal moves from stage to stage all the way to “Won”. Fictional data.Video of ChatDirect’s sales pipeline in Kanban view, fictional agency Lumio: a deal moves from stage to stage all the way to “Won”. Fictional data.
Video of today’s activity list in ChatDirect: call Priya Raman, prepare a proposal; one activity is checked off as done. Fictional data.Video of today’s activity list in ChatDirect: call Priya Raman, prepare a proposal; one activity is checked off as done. Fictional data.

The contact record, with the conversation that brought them in. The real CRM, fictional data (Lumio agency).

In your account, records and deals hold your own requests.

  1. 01The record

    "Seller, 2-bedroom condo, listing in April", the lead source (Chatbot · 9:18 PM), a score from 0 to 15 and custom fields: property type, area, timeline.

  2. 02The deal

    "Listing · 2-bedroom condo", CA$14,500 in estimated commission, at the Contacted stage, created in one click from the record.

  3. 03The activity

    "Prepare the market analysis for Hana Kim", before the meeting, with an alert; the meeting shows in your calendar and in your usual calendar app through iCal.

  4. 04The pipeline

    New, Contacted, Valuation, Listing signed, Sold for sellers; a second pipeline for buyers is available on Pro and up.

The CRM is included in every plan, trial included. The number of contacts depends on the plan: 100 during the trial, then 250, 2,500, 10,000 or 20,000. See pricing

A typical day

Three ways to use it in real estate

  • Residential agent

    The agent answers buyers and sellers in the evening and shares your appointment link; your files move through the pipeline to closing.

  • Real estate team

    Every record has an owner; "My contacts" and access levels (beta, Business and up) let each agent follow their own clients.

  • Rentals and property management

    It answers questions about available units, terms and showings, and every request becomes a record to call back.

ChatDirect mobile app, fictional company Lumio: from the deals list, the annual seminar deal (120 people) opens, then Priya Raman’s contact record; tapping Call opens the call outcome sheet, then it goes back to the record. Fictional data.ChatDirect mobile app, fictional company Lumio: from the deals list, the annual seminar deal (120 people) opens, then Priya Raman’s contact record; tapping Call opens the call outcome sheet, then it goes back to the record. Fictional data.
The mobile app, coming soon to app stores: your contacts and deals in your pocket. Real screen recording, fictional data

Tools that go with it

  • Appointment link: Calendly, Cal.com, Google or your own tool trial, Pro and up
  • CRM calendar and iCal feed all plans
  • QR code on your yard signs and printed listings Pro and up
  • Chatbot on SMS and WhatsApp Business and up

Your data, hosted in Canada

Data hosted in Canada, encrypted connections (HTTPS), API keys and credentials encrypted (AES-256), hashed passwords. ChatDirect gives you settings that help you meet Quebec’s Law 25 and the GDPR: consent, retention period, export and deletion of a visitor’s data. Message content is sent to the AI provider you choose to generate replies. Privacy policy

Frequently asked questions

What is a real estate CRM?

It’s where an agent keeps buyers, sellers, appointments and active transactions. ChatDirect’s CRM receives the people who write to your website’s chatbot directly, with the conversation, and you follow each file in a pipeline through to closing.

Can the agent value a property?

No. It never gives a price or valuation. It collects general information (type, bedrooms, timeline) and offers a meeting with you.

Are showings booked automatically?

The agent shares your booking link (free trial, Pro and up). Your booking tool shows your availability and confirms; the agent can’t see your calendar.

Can I import my current contacts?

Yes. Export them to CSV from your old tool, then import them: you map the columns, duplicates are flagged, and you can undo an entire import.

Tonight, your future clients can already find someone to talk to.

Install ChatDirect tonight: tomorrow morning, “My day” will tell you who to call. Free 14-day trial, no commitment.